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Introduction: A More Expensive PC Market Is Getting Another Shock
The PC market is already navigating one of its most uncomfortable pricing periods in years. Memory costs have been climbing, SSDs and GPUs remain under pressure, manufacturing expenses continue to fluctuate, and AI infrastructure is competing aggressively for semiconductor and component capacity. Now, a new report suggests that another cost may be moving higher: the Windows 11 license itself.
According to a report from Taiwan’s Economic Daily News, cited by Wccftech, Microsoft has reportedly increased the price it charges PC manufacturers for Windows 11 licenses by roughly 7% to 10%. If accurate, the increase would be notably larger than the more modest annual adjustments PC makers have reportedly become accustomed to.
That does not necessarily mean consumers will see a Windows 11 laptop become exactly 7% to 10% more expensive. The license is only one part of a much larger bill of materials. However, when PC manufacturers are already dealing with expensive RAM, storage, processors, graphics hardware, logistics, and manufacturing, even a relatively small software-cost increase can become another pressure point.
The bigger question is not simply whether Microsoft has raised Windows 11 licensing costs. The more important question is why the increase is reportedly larger this year, and who ultimately pays for it.
The Reported Windows 11 Price Increase
A Bigger-Than-Usual Adjustment
Microsoft reportedly adjusts Windows licensing prices for PC manufacturers periodically, meaning that an increase by itself would not be particularly surprising. What makes this report noteworthy is the alleged size of the latest adjustment.
Economic Daily News reportedly described the latest change as a “significant increase,” with sources from the PC manufacturing industry suggesting that Windows 11 licensing costs have risen by approximately 7% to 10% since last month.
Because the original report has been translated and the PC manufacturer cited by the publication was reportedly unnamed, the figures should be treated cautiously until Microsoft or major OEMs provide clearer confirmation.
Why OEMs Care About Every Dollar
PC manufacturers operate on complicated margins. A
Windows is another line item.
For a premium notebook, a modest increase in licensing costs may be relatively easy to absorb. For lower-margin budget machines, however, every additional cost matters.
A manufacturer can theoretically absorb the increase, reduce margins, cut costs elsewhere, or pass at least part of it to consumers.
In a market already experiencing component inflation, passing costs downstream becomes the easiest option.
The Timing Could Hardly Be Worse
Hardware Prices Are Already Under Pressure
The reported Windows licensing increase arrives at an unfortunate moment for PC buyers.
RAM has become a major source of concern as demand from AI infrastructure and data centers reshapes memory supply and pricing. SSD pricing has also faced pressure, while graphics hardware remains vulnerable to supply-demand imbalances.
Meanwhile, PC manufacturers have to contend with CPUs, displays, batteries, networking components, power systems, shipping expenses, labor, and other manufacturing costs.
When all those expenses rise simultaneously, software licensing becomes another layer of inflation.
The AI Boom Is Changing the PC Supply Chain
There is a larger structural issue behind the current situation.
The AI boom is absorbing enormous amounts of computing hardware. Modern AI data centers require high-performance GPUs, advanced CPUs, networking equipment, high-bandwidth memory, storage, power infrastructure, and increasingly sophisticated cooling systems.
That demand does not exist in isolation.
The same semiconductor ecosystem supporting AI infrastructure also supports conventional consumer electronics. Even when a component is not directly shared with an AI accelerator, manufacturing capacity, packaging resources, memory production, and capital investment can influence the broader market.
The result is a strange situation in which consumers buying an ordinary laptop can indirectly feel the financial consequences of an AI infrastructure spending boom.
A 5% PC Price Increase Is Already Being Discussed
Taiwanese PC Manufacturers Face Additional Pressure
The original report reportedly expects PC prices to rise by around 5% during the third quarter of 2026 for systems from manufacturers such as Acer and Asus in Taiwan.
That figure should not be interpreted as a universal global PC price forecast. Pricing varies significantly between countries, currencies, retailers, configurations, promotional campaigns, and individual manufacturers.
But the underlying direction is important.
If component costs continue increasing while operating-system licensing costs also move higher, OEMs have fewer opportunities to keep retail prices unchanged.
Why the Windows Increase May Be Hard to Notice
Interestingly, consumers may not immediately identify Windows as the reason their next PC costs more.
Imagine a laptop that becomes $50 more expensive.
A buyer is unlikely to think, “Microsoft increased its licensing fee.”
Instead, the manufacturer may simply increase the final product price while simultaneously explaining that memory, storage, processors, logistics, and manufacturing costs have increased.
The Windows license therefore becomes a hidden contributor rather than an obvious cause.
The Software Cost Could Become the Smaller Problem
Hardware Inflation Is Still the Main Story
Even if the reported 7% to 10% Windows licensing increase is accurate, it may not be the largest factor affecting PC prices.
A laptop contains substantially more expensive hardware than software licensing.
If RAM prices rise dramatically, that can have a much more visible effect on production costs than a relatively small increase in the operating-system license.
The same applies to GPUs, SSDs and advanced processors.
This explains why the Windows increase could easily disappear beneath the noise of the wider hardware crisis.
But Small Costs Add Up
That does not make the licensing increase irrelevant.
Manufacturers do not look at individual costs in isolation. They look at the total cost of producing a machine.
If memory becomes more expensive, storage becomes more expensive, shipping becomes more expensive, and Windows becomes more expensive at the same time, the cumulative effect can become substantial.
One additional cost may be manageable.
Ten additional costs can completely change a
Why Microsoft’s Move Is Drawing Attention
The Question Is Not Whether Microsoft Can Raise Prices
Microsoft has enormous influence over the traditional Windows PC ecosystem.
For decades, Windows has been a central part of the relationship between Microsoft and PC manufacturers. OEMs depend on Windows to deliver mainstream laptops and desktops to consumers, while Microsoft benefits from the enormous installed base created by those machines.
There is nothing inherently unusual about a software company adjusting licensing prices.
The controversy comes from the timing and magnitude reportedly involved.
A Double Hit for Consumers
Consumers could potentially face a double hit.
First, hardware becomes more expensive.
Then, the software attached to that hardware becomes more expensive.
The result is not necessarily a dramatic Windows-specific price increase, but a broader rise in the cost of owning a modern PC.
This is particularly important for families, students, small businesses and organizations that purchase computers in large quantities.
Could Microsoft Be Benefiting From the AI Era?
Microsoft’s Economics Are Changing
One possible explanation discussed around the industry is the enormous expense associated with Microsoft’s AI ambitions.
AI infrastructure is extraordinarily capital intensive. Training and operating advanced models requires massive computing resources, data centers, networking infrastructure and energy.
Microsoft is deeply involved in this ecosystem.
However, it would be speculative to conclude that a Windows licensing increase is directly intended to finance AI investment.
There is currently no established evidence proving such a connection.
Still, the broader economic context is worth watching.
AI Has Become a Corporate Spending Race
The technology industry is increasingly engaged in an infrastructure race.
Companies are spending billions on data centers, accelerators, networking and power capacity because advanced AI is expected to become a foundational computing platform.
That investment needs to be financed somehow.
As a result, investors and consumers are increasingly paying attention to how technology companies monetize mature products while simultaneously funding expensive new technologies.
Windows is one of
PC Manufacturers Have Several Options
Absorb the Increase
The first option is for manufacturers to absorb the additional cost.
This protects retail prices but reduces profit margins.
That strategy may work temporarily, especially for strategically important products, but it becomes increasingly difficult when several other production costs are rising simultaneously.
Pass the Cost to Buyers
The second option is straightforward.
Manufacturers increase retail prices.
Consumers ultimately pay for the higher operating-system license alongside higher component costs.
This is probably the simplest approach when margins are already under pressure.
Reduce Hardware Specifications
There is another possibility that consumers may find less obvious.
Manufacturers could attempt to preserve headline prices by changing configurations.
A laptop might retain the same advertised price while offering less memory, smaller storage, a slower processor, or a different display configuration.
This is why consumers should compare specifications rather than simply comparing retail prices.
Premium PCs Could Feel the Impact Differently
High-End Buyers Have More Cushion
A $1,500 or $2,000 laptop has more pricing flexibility than a $400 entry-level notebook.
For premium machines, manufacturers can potentially absorb relatively small increases without radically changing the retail price.
Budget computers are different.
Entry-Level Machines Are More Vulnerable
Low-cost PCs often operate with thinner margins.
A few additional dollars can have a meaningful impact on profitability.
That could encourage manufacturers to raise prices, reduce specifications, or push customers toward slightly more expensive configurations.
Ironically, consumers with the smallest budgets may therefore feel cost increases most strongly.
Deep Analysis: What a Windows Licensing Increase Means for the PC Ecosystem
Check Windows Version and Build
For administrators and advanced users, Windows licensing is separate from checking the installed operating-system edition and activation status.
A quick PowerShell command can reveal the current Windows edition:
Get-ComputerInfo | Select-Object WindowsProductName, WindowsVersion, OsBuildNumber
This can help organizations inventory machines before evaluating licensing changes.
Check Activation Status
Administrators can also inspect activation information with:
slmgr /xpr
For more detailed licensing information:
slmgr /dlv
These commands do not reveal
Enterprise Inventory Matters
Large organizations should maintain an inventory of Windows editions and activation mechanisms.
For example:
Get-CimInstance SoftwareLicensingProduct |
Where-Object {$_.PartialProductKey} |
Select-Object Name, Description, LicenseStatus
This can help identify activated Windows products across managed environments.
The OEM Channel Is Different
A consumer purchasing a Windows laptop is not normally negotiating directly with Microsoft over the Windows license.
The OEM relationship sits between Microsoft and the manufacturer.
That distinction is critical because an OEM license increase does not automatically translate into an identical consumer price increase.
Retail Pricing Is More Complicated
The final laptop price includes many variables.
A manufacturer may absorb the licensing increase.
A retailer may discount the device.
Currency movements can offset the increase.
Promotional pricing can temporarily hide cost increases.
Component prices can overwhelm the software change.
Therefore, the reported Windows increase should be viewed as one variable in a much larger pricing equation.
Businesses Face a Different Challenge
Businesses buying hundreds or thousands of computers operate under different economics.
Even small increases multiplied across large fleets can become significant.
For example, an organization buying 5,000 Windows PCs would feel a licensing increase very differently from an individual purchasing one laptop.
This is where enterprise procurement teams will need to watch Microsoft licensing terms carefully.
Linux Could Benefit at the Margin
Rising Windows-related costs could also create opportunities for alternative operating systems.
Linux distributions do not require traditional Windows OEM licensing.
For technically capable users, developers, servers, educational institutions and some businesses, that can make Linux increasingly attractive.
However, Windows still has a massive ecosystem of applications, enterprise management tools, games, drivers and hardware compatibility.
Licensing cost alone is unlikely to trigger a mass migration.
ChromeOS Has Its Own Position
Chromebook manufacturers operate within a different ecosystem.
That gives PC buyers another alternative at the lower end of the market.
If Windows laptop prices rise significantly, some consumers may become more willing to consider ChromeOS devices, tablets or other lightweight platforms.
Apple Is Also Interesting
Apple controls both its hardware and operating system.
That makes
Apple can decide how software and hardware economics interact internally, while Windows manufacturers must account for licensing as an external platform cost.
This difference becomes more interesting when traditional PC manufacturing costs rise.
The Real Danger Is Cumulative Inflation
The biggest concern is not the Windows license by itself.
It is the accumulation of costs.
RAM rises.
SSD prices rise.
GPU prices rise.
Manufacturing costs rise.
Shipping rises.
Then software licensing rises.
Each individual increase might be manageable.
Together, they can fundamentally change what consumers consider an affordable PC.
Consumers Could Delay Upgrades
Higher prices can also create a behavioral response.
Instead of upgrading every three or four years, consumers may keep their existing machines longer.
That could weaken PC shipment growth.
Businesses might also extend hardware replacement cycles.
This creates a feedback loop where manufacturers sell fewer devices but face higher production costs.
The Used-PC Market Could Become More Attractive
A prolonged period of higher new-PC prices could strengthen demand for refurbished systems.
A three-year-old business laptop may suddenly look far more attractive when a comparable new machine costs substantially more.
This could expand the secondary PC market.
RAM Is Particularly Important
Memory deserves special attention because modern laptops increasingly ship with higher RAM configurations.
AI workloads, browsers, development tools and productivity applications all consume more memory than they once did.
That creates pressure to ship machines with 16GB or more.
If memory costs rise while Windows licensing costs also increase, manufacturers have limited room to keep prices low.
AI PCs Add Another Layer
The PC industry is also trying to convince consumers to purchase AI-capable machines.
These systems increasingly feature NPUs and specialized processors designed for local AI workloads.
That creates another reason for manufacturers to increase specifications.
Unfortunately, higher specifications generally mean higher manufacturing costs.
The AI PC Promise Meets the Pricing Problem
There is an uncomfortable contradiction here.
The industry wants consumers to upgrade to AI PCs.
But consumers are being asked to pay more for those machines at precisely the moment when many are questioning whether their existing PCs are still good enough.
If prices rise too aggressively, consumers may simply refuse to upgrade.
Software Monetization Could Become More Important
Microsoft has multiple ways to monetize Windows users beyond the basic operating system.
Cloud services, Microsoft 365, subscriptions, enterprise management, security services and AI products all form part of the broader ecosystem.
That means Windows licensing should be viewed within a much larger commercial strategy.
Subscription Economics Are Expanding
The technology industry has increasingly moved toward recurring revenue.
Software subscriptions provide predictable income.
Hardware is usually purchased once, while cloud and software services can generate revenue continuously.
Windows sits somewhere between those models depending on the customer and licensing arrangement.
The Consumer Has Limited Visibility
One reason these changes are difficult to understand is that consumers rarely see the wholesale cost structure.
A laptop’s retail price is a single number.
Behind that number are dozens of supplier relationships and contractual arrangements.
The buyer usually cannot tell whether a $50 price increase came from RAM, Windows, logistics or retailer margins.
Transparency Matters
This makes credible reporting particularly important.
When a report says Microsoft increased licensing costs by 7% to 10%, readers should distinguish between:
Reported information
and
confirmed information.
The former can be useful.
The latter requires direct evidence from Microsoft, OEMs or documentation.
The Translation Issue Matters
The original reporting reportedly comes from Taiwan and has been translated.
Translation can introduce ambiguity around terms such as “significant increase,” “license fee,” “price adjustment” and timing.
That does not make the report false.
It simply means the figures deserve additional verification.
The Source Is Worth Watching
Economic Daily News has reported on the Taiwanese technology supply chain for years.
That makes the report worth taking seriously.
But even credible industry publications can publish information based on unnamed sources or incomplete data.
A responsible analysis therefore avoids treating the report as an official Microsoft announcement.
Microsoft’s Silence Would Not Settle the Question
Even if Microsoft does not publicly discuss OEM pricing, manufacturers may still adjust their internal costs.
Corporate licensing agreements are not always transparent to consumers.
Therefore, the absence of a public announcement would not necessarily prove that no pricing change occurred.
PC Makers Could Negotiate
Large OEMs have significant purchasing power.
Companies such as Acer, Asus, Dell, HP and Lenovo operate at enormous scale.
Their contracts with suppliers are therefore different from those of smaller manufacturers.
Some may be able to negotiate better terms or offset increases through volume.
Smaller Manufacturers Are More Exposed
Smaller PC brands may have less negotiating leverage.
They also typically operate with lower economies of scale.
A relatively small increase in licensing or component costs could therefore have a disproportionate effect on their margins.
The 5% Forecast Is Not Universal
A projected 5% PC price increase in one market should not be treated as a worldwide forecast.
Regional currency movements alone can change retail prices.
Import taxes, local competition and retailer strategies can also produce different results.
Currency Could Hide or Magnify Changes
For international buyers, currency fluctuations can be just as important as licensing changes.
A stronger local currency can partially offset higher component prices.
A weaker currency can magnify them.
This is another reason why consumers in different countries may experience completely different PC pricing.
Laptop Buyers Should Focus on Value
Rather than reacting to every reported price increase, buyers should compare the total package.
Look at CPU performance.
Check RAM capacity.
Examine SSD capacity.
Consider display quality.
Review battery life.
Then evaluate software support and long-term usability.
Avoid Paying for Unnecessary Specifications
A higher PC price does not automatically mean a better purchase.
Some users do not need a powerful GPU.
Others do not need 32GB or 64GB of memory.
A carefully chosen mid-range laptop can remain a better value than an expensive AI-focused machine for many workloads.
Businesses Should Revisit Replacement Cycles
Organizations facing higher hardware prices should calculate whether extending device lifespans makes financial sense.
A well-maintained business laptop can often remain useful beyond its original replacement schedule.
However, delaying upgrades too aggressively can increase maintenance, security and productivity costs.
Security Cannot Be Ignored
The temptation to keep old hardware indefinitely creates another problem.
Older Windows installations may eventually lose security support.
Organizations therefore need to balance hardware costs against security requirements.
The cheapest PC is not necessarily the cheapest system to operate.
Windows Licensing Is Only One Piece
The reported increase is significant mainly because it arrives during a broader cost crisis.
If hardware prices were falling, a 7% to 10% licensing increase might attract far less attention.
The timing transforms a relatively small software cost into another symbol of the broader PC affordability problem.
What Undercode Say: The Hidden Cost Crisis Behind the Windows Price Hike
The Bigger Story Is Inflation
The most important takeaway is not that Windows suddenly became dramatically more expensive.
It is that the entire PC manufacturing ecosystem is becoming more expensive.
Software Is Joining Hardware
For a long time, consumers mainly worried about expensive hardware.
Now software licensing is reportedly adding another layer.
AI Is Reshaping Computing
The AI boom is changing where semiconductor capacity and investment go.
That transformation is reaching consumer hardware.
The PC Upgrade Cycle Could Slow
If new computers become substantially more expensive, people will naturally hold onto their existing machines longer.
That Could Hurt OEMs
Manufacturers need volume.
If consumers delay upgrades, PC shipments can weaken even while the cost of each machine increases.
The Industry Faces a Difficult Balance
PC companies need to maintain margins without making products unaffordable.
That balance is becoming harder.
Microsoft Has More Pricing Power
Microsoft’s position gives it significant leverage over traditional Windows PC manufacturers.
That power naturally attracts scrutiny whenever licensing costs change.
The Timing Is Uncomfortable
Raising prices during a period of hardware inflation creates an especially negative perception.
Consumers are already frustrated.
Another increase can feel like one more bill arriving at the worst possible moment.
The Increase May Not Be Visible
Most buyers will never know how much of their laptop price comes from Windows.
That makes the effect difficult to measure from the retail shelf.
Budget Consumers Are Most Vulnerable
Low-cost laptops have less room for margin compression.
Their prices could rise faster or specifications could decline.
Premium Buyers Have More Options
High-end consumers can sometimes absorb modest increases.
They can also choose competing ecosystems.
Linux Has an Opportunity
Open-source operating systems become more attractive when proprietary software costs rise.
But compatibility remains a major consideration.
Apple Is Different
Apple’s vertically integrated hardware and software model gives it greater control over product economics.
That makes direct Windows-to-Mac pricing comparisons complicated.
Chromebooks Could Gain Attention
If Windows laptops become too expensive, inexpensive ChromeOS devices could become more appealing to certain consumers.
Refurbished PCs Could Become Winners
A stronger used market could emerge as consumers search for value.
Hardware Vendors Have Another Problem
They cannot endlessly increase prices without affecting demand.
At some point consumers simply stop buying.
The AI PC Strategy Needs Proof
Consumers may be willing to pay more for AI hardware if the benefits are obvious.
If the advantages remain theoretical, price increases become harder to justify.
The Industry Must Demonstrate Value
Higher prices require better products.
That is a simple economic reality.
Microsoft’s Responsibility Is Different
Microsoft does not directly control every component cost.
But it does control its licensing policies.
That makes reported above-normal increases especially important.
Confirmation Is Still Needed
The current report should not be treated as a confirmed Microsoft announcement.
More evidence from Microsoft or major OEMs would strengthen the claim.
The 7% to 10% Figure Needs Context
A percentage increase in licensing fees does not translate directly into the same percentage increase in retail laptop prices.
The two numbers are fundamentally different.
Consumers Should Not Panic
A reported licensing increase does not mean every Windows PC will suddenly become unaffordable.
Competition remains strong.
Discounts Can Offset Increases
Retailers frequently use promotions to move inventory.
That can temporarily neutralize cost increases.
Product Cycles Matter
Older-generation laptops may become attractive alternatives when new models become expensive.
Timing a Purchase Could Matter
Consumers who genuinely need a PC should compare prices rather than assuming waiting will automatically produce a cheaper machine.
Businesses Need Better Forecasting
Organizations should monitor both hardware and licensing expenses when planning future PC fleets.
The Real Threat Is Cumulative
One cost increase rarely breaks a market.
Several simultaneous increases can.
AI Could Make This Worse
If AI infrastructure continues consuming enormous amounts of computing resources, pressure on parts of the supply chain could persist.
Or AI Could Eventually Help
Greater manufacturing efficiency, better chip utilization and new supply investments could eventually reduce some costs.
Markets Adapt
High prices encourage manufacturers to find cheaper alternatives.
Consumers also change their buying habits.
Competition Still Matters
Microsoft faces competition from Apple, Linux, ChromeOS and other computing platforms.
That limits how far the Windows ecosystem can stretch pricing without consequences.
The PC Market Is Entering a New Phase
The traditional assumption that computers become steadily cheaper and more powerful is being challenged.
AI infrastructure and supply-chain pressures are complicating that equation.
The Next Few Quarters Will Be Important
PC shipments, memory prices, OEM margins and Windows licensing developments will reveal whether this is a temporary adjustment or part of a larger trend.
The Most Important Question
The real question is not whether Windows became 7%, 8% or 10% more expensive.
It is whether the entire cost structure of personal computing is entering a prolonged period of inflation.
Undercode’s Bottom Line
If the reported Microsoft licensing increase is confirmed, it is another warning sign for a PC market already under pressure.
It may not be the biggest cost increase consumers face.
But it could become another reason that the next generation of computers costs more than expected.
✅ The PC Market Is Facing Hardware-Cost Pressure
Memory, storage, GPUs and other components have experienced pricing pressure, making the broader claim about rising PC production costs credible. The AI infrastructure boom is an important factor influencing demand across the semiconductor ecosystem.
⚠️ The Windows 11 7% to 10% Increase Is Reported, Not Officially Confirmed
The figure originates from reporting attributed to
⚠️ A 5% PC Price Increase Is Not a Global Guarantee
The reported expectation of roughly 5% higher PC prices concerns specific manufacturers and the Taiwanese market. It should not be presented as a universal forecast for every Windows PC sold worldwide.
❌ A 7% to 10% Windows License Increase Does Not Mean PCs Will Rise 7% to 10%
The Windows license represents only one component of a computer’s total cost. Retail pricing depends on hardware, manufacturing, distribution, retailer margins, currency, promotions and many other factors.
✅ Consumers Could Ultimately Absorb Some Higher Costs
Even when manufacturers initially absorb increased expenses, sustained cost pressure can eventually appear through higher retail prices, reduced discounts, lower specifications or smaller profit margins.
Prediction: Where Windows PC Pricing Goes Next
(+1) PC Prices Will Remain Under Pressure
If memory, storage and GPU costs remain elevated, PC manufacturers will probably continue raising prices or reducing specifications on some models.
(+1) Premium AI PCs Will Become More Expensive
Higher-end AI PCs require increasingly sophisticated processors, NPUs, memory configurations and cooling systems. Those requirements create natural upward pressure on manufacturing costs.
(+1) Refurbished PCs Will Become More Attractive
If new machines become significantly more expensive, consumers and businesses will increasingly look toward refurbished and previous-generation systems for better value.
(+1) Linux Will Gain Some Additional Interest
Higher Windows-related costs could encourage technically capable users and organizations to investigate Linux, particularly where proprietary Windows software is not essential.
(-1) A Windows Licensing Increase Alone Will Not Destroy the PC Market
The reported increase is too small, by itself, to fundamentally disrupt the PC industry. Consumer demand will depend far more heavily on the combined cost of hardware, performance improvements and perceived value.
(-1) Consumers May Delay Upgrades
If new PCs become substantially more expensive without offering equally compelling performance improvements, many users will simply keep their existing computers longer.
(+1) OEMs Will Become More Aggressive About Cost Optimization
Manufacturers are likely to redesign configurations, negotiate with suppliers, adjust component selections and optimize product portfolios to protect margins.
(+1) The Next Major PC Battle Will Be About Value
As prices rise, consumers will become less interested in raw specifications and more interested in whether an upgrade actually delivers meaningful improvements in battery life, performance, longevity and AI capabilities.
(+1) Microsoft’s OEM Pricing Will Receive More Scrutiny
If the reported Windows 11 increase is confirmed, PC manufacturers and industry analysts will pay closer attention to Microsoft’s licensing strategy, particularly as hardware costs remain elevated.
(-1) Not Every Laptop Will Become Dramatically More Expensive
Competitive pressure, retailer discounts and changing component prices can offset part of the increase. Some models may even become cheaper despite broader inflation elsewhere.
(+1) The PC Market Is Likely to Become More Polarized
The market could increasingly divide between expensive, high-performance AI machines and aggressively priced value-oriented systems, leaving the traditional mid-range segment under greater pressure.
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