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A New Era of Streaming Quality
Netflix has officially started streaming movies and TV shows in HDR10+, bringing a significant upgrade in visual quality for Samsung TV and smart monitor users. HDR10+ delivers deeper colors, better contrast, and a more immersive viewing experience compared to standard HDR10. Samsung, in partnership with Netflix, has now confirmed this exciting feature for its latest displays.
However, the rollout of HDR10+ on Netflix is currently limited to select models—only the newest Neo QLED, QLED Lifestyle, and OLED TVs from 2025, along with smart monitors launched in 2024 and 2025, will support the format. This means that older models like the Samsung S90C and S95D will not have access to HDR10+ on Netflix at this time. Samsung has not ruled out future support for older devices, but no official announcement has been made.
Samsung Expands HDR10+ Support Across Platforms
Samsung has been actively working to expand the reach of HDR10+ across different streaming services. Apple TV+ already supports HDR10+ on select titles, and Disney+ recently announced that it will also introduce HDR10+ streaming on compatible devices.
Samsung’s Executive Vice President of the TV division, Taeyong Son, stated:
“HDR10+ enhances the way we watch content, delivering deeper contrast and more vibrant colors for a truly cinematic experience. We are excited to bring this technology to Netflix’s 300 million plus members and will continue collaborating with various partners to expand HDR10+ support across our product lineup and the broader streaming ecosystem.”
What is HDR10+ and How Does It Compare to Dolby Vision?
HDR10+ is an advanced high dynamic range (HDR) video format that improves upon HDR10 by using dynamic metadata. This allows the brightness, contrast, and colors to adjust dynamically on a frame-by-frame basis, enhancing the viewing experience.
Here’s how HDR10+ compares to Dolby Vision:
| Feature | HDR10+ | Dolby Vision |
||–|–|
| Metadata Type | Dynamic | Dynamic |
| Peak Brightness | 10,000 nits | 10,000 nits |
| Royalty Fees | No (open standard) | Yes (licensed) |
| Developer | Samsung & Amazon | Dolby |
While both formats offer similar technical capabilities, Dolby Vision requires manufacturers to pay licensing fees, whereas HDR10+ is royalty-free, making it a more cost-effective choice for brands. Samsung, Amazon, Panasonic, and several major Hollywood studios support HDR10+, ensuring its growth in the streaming industry.
What Undercode Says:
A Strategic Win for Samsung in the Streaming Wars
The of HDR10+ support on Netflix is a significant win for Samsung, but it also raises some questions about market strategy, licensing, and consumer accessibility.
1. Samsung’s Bet on HDR10+ Over Dolby Vision
- Samsung has long refused to support Dolby Vision on its TVs, instead pushing HDR10+ as the superior alternative. This decision is driven by cost (Dolby Vision requires licensing fees) and Samsung’s effort to establish its own standard in the HDR market. With Netflix on board, HDR10+ gains further legitimacy, but the question remains: Will it ever truly challenge Dolby Vision’s dominance?
2. The Fragmentation of HDR Standards
- Consumers now face multiple HDR formats—HDR10, HDR10+, Dolby Vision, HLG, and even Advanced HDR by Technicolor. Not all streaming platforms support the same formats, making it confusing for buyers. Samsung’s push for HDR10+ may simplify the decision for its users, but does it create additional fragmentation in the industry?
3. Limited Availability: A Missed Opportunity?
- One of the biggest disappointments in Samsung’s announcement is that only the latest 2025 models will support HDR10+ on Netflix.
- Many of Samsung’s 2023 and 2024 flagship TVs, like the S95D, are left out, even though they are technically capable of handling HDR10+.
- This could alienate existing Samsung customers who expected future-proofing. Will Samsung release a firmware update to bring HDR10+ to older models?
4. Streaming Services Are Warming Up to HDR10+
- Netflix joining Apple TV+ and Disney+ in supporting HDR10+ suggests that the format is gaining momentum.
- Hollywood studios like 20th Century Fox, Universal, and Warner Bros. already use HDR10+, meaning more content could soon be optimized for it.
- The open, royalty-free nature of HDR10+ makes it an attractive option for streaming services, potentially leading to wider adoption in the future.
5. The Bigger Picture: Samsung’s Long-Term Vision
- Samsung’s strategy revolves around pushing HDR10+ as the leading HDR format without the restrictions of Dolby’s licensing.
- With Netflix now on board, other streaming platforms may follow.
- If more content is produced in HDR10+, Samsung could solidify its position in the HDR market, making its TVs the go-to choice for premium home entertainment.
In the short term, Netflix HDR10+ support is great news for Samsung’s 2025 TV buyers, but for those with older models, the wait for HDR10+ support remains frustrating.
Fact Checker Results
✔️ HDR10+ is available on Samsung’s 2025 TVs and 2024-2025 smart monitors.
✔️ Netflix now supports HDR10+ streaming, alongside Apple TV+ and Disney+.
⚠️ Older Samsung models like the S90C and S95D do NOT currently support HDR10+ on Netflix.
References:
Reported By: https://www.sammobile.com/news/samsung-tv-monitor-hdr10-plus-netflix-streaming-support-announced/
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