Apple to Expand in Saudi Arabia with Online Store and Physical Stores

2024-12-09

Apple has announced plans to expand its retail presence in Saudi Arabia. The company will launch its online store in the region in 2025, followed by the opening of physical stores in 2026. This expansion marks a significant step for Apple in the Middle East, bringing its products and services directly to Saudi consumers.

The Apple Online Store will offer customers in Saudi Arabia the opportunity to purchase Apple products and accessories directly from the company. The store will be available in Arabic, providing customers with exceptional service and support.

Apple plans to open multiple retail stores in Saudi Arabia, with the first store set to open in Diriyah, a UNESCO World Heritage site. This iconic store will be a landmark for Apple in the region.

Apple CEO Tim Cook expressed excitement about the company’s expansion in Saudi Arabia, highlighting the opportunity to connect with customers and bring the best of Apple to the country. Cook emphasized the company’s commitment to helping people explore their passions, build businesses, and take their ideas to the next level.

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Additionally, Apple is bringing support for express transit to the upcoming Riyadh metro, further integrating its services into the local ecosystem.

What Undercode Says:

Apple’s expansion into Saudi Arabia is a strategic move that aligns with the company’s global growth strategy. By establishing a strong retail presence in the region, Apple aims to capture a significant market share and cater to the growing demand for its products and services.

The launch of the Apple Online Store will provide Saudi consumers with convenient access to Apple products and services, eliminating the need for intermediaries. This will also help to combat the issue of counterfeit products, which is prevalent in the region.

The opening of physical stores, particularly the iconic store in Diriyah, will further enhance Apple’s brand image and attract customers. These stores will serve as hubs for Apple enthusiasts, offering hands-on experiences with the latest products and technologies.

Apple’s investment in Saudi Arabia is also a positive development for the country’s tech ecosystem. By supporting local developers and providing access to cutting-edge technology, Apple can contribute to the growth of the tech industry in Saudi Arabia.