Following intervention by British authorities, Facebook has shut down 16,000 accounts linked to fake trading reviews

After the UK antitrust watchdog interfered for the second time, Facebook blocked 16,000 accounts that falsely sold or bought goods on its website and submitted assessments, according to the regulator. The Competition and Markets Authority (CMA) in the United Kingdom announced on Friday that Facebook, headquartered in the United States, has made further reforms to track, remove, and discourage paying content on its website that could deceive consumers, including the popular photo-sharing app Instagram.

“To address this problem, we’ve been in touch with CMA on a regular basis. On our website, fraud and deception are not permitted, including the posting or exchanging of fake comments “According to a Facebook official,

The CMA first started cracking down on fake reviews in 2019, when it asked Facebook and e-commerce company eBay Inc to search their platforms after discovering signs that the demand for bogus user reviews on the platform is growing.

The CMA is now investigating Facebook for antitrust violations relating to the internet company’s purchase of the GIF platform Giphy. Owing to its data-sharing policies and the dissemination of fake news and hate speech, the organization has lately come under fire around the world.

“As a result of the COVID-19 pandemic, an increasing number of people are purchasing merchandise online. Millions of Britons will read ratings for this, encouraging us to make informed buying decisions. This is why deceptive and misleading statements are so damaging “Andrea Coscelli, Director of the CMA, said

If the CMA is pursuing Facebook, the UK is seeking to establish a dedicated digital business department within the regulatory authorities to focus on digital network governance. This agency, however, is only in a state of symbolic life for the time being due to the need to keep up with subsequent legislation.