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As the global tech industry races to integrate AI into everyday computing, HP is pushing boundaries by bringing intelligent performance to the budget segment in India. With the newly announced OmniBook 5 and OmniBook 3 series, the company aims to make on-device AI features widely accessible — without a premium price tag. These next-gen laptops boast impressive hardware capabilities, ultra-long battery life, and eco-conscious design, all starting from ₹69,999. HP’s clear intent is to make AI computing a daily tool for students, working professionals, and mainstream users alike.
the Original
HP has officially launched two new AI-powered laptop series — OmniBook 5 and OmniBook 3 — in the Indian market. These models are part of HP’s strategy to democratize AI computing by offering dedicated Neural Processing Units (NPUs) capable of handling up to 45-50 trillion operations per second, delivering enhanced on-device performance. The OmniBook 5 series is equipped with Qualcomm Snapdragon X Plus processors, while the OmniBook 3 runs on AMD Ryzen AI 300 series.
Both models come with built-in AI software including HP AI Companion for productivity tasks and Windows Studio Effects, which improves video calls with features like auto-framing and noise cancellation. The standout device, the OmniBook 5 14-inch, offers a class-leading 34-hour battery life, a 2K OLED display, and AI-optimized audio via HP Audio Boost 2.0.
The OmniBook 3 series comes in two sizes — 14-inch and 15.6-inch — both offering Full HD displays, decent brightness at 250 nits, and wide-ranging connectivity including USB-C, USB-A, and HDMI ports. The 15.6-inch version features an 85% screen-to-body ratio, enhancing visual immersion.
Sustainability is another highlight: the laptops utilize recycled plastics and ocean-bound materials in components like the speakers and keyboards. They also carry EPEAT Gold and ENERGY STAR certifications, signaling strong environmental compliance.
Pricing is competitive, with the OmniBook 3 series starting at ₹69,999 and the OmniBook 5 14-inch priced at ₹75,999. All models are offered in Glacier Silver and are available through HP’s online and offline retail partners, with 8-month no-cost EMI plans to boost affordability.
What Undercode Say:
HP’s move to inject affordable AI into the Indian consumer market is both timely and strategic. As AI features become essential for productivity and media-rich tasks, enabling budget buyers to access these tools can reshape the laptop market entirely. Let’s break down the significance of this launch:
1. AI democratization:
With most AI-capable devices priced well above ₹1 lakh, HP’s offering breaks that psychological barrier. The inclusion of NPUs at this price point offers users faster processing for creative tasks, office workloads, and smart device management without relying on the cloud.
2. Snapdragon X Plus vs. Ryzen AI 300:
By using two different architectures across its models, HP caters to varied performance needs. The Snapdragon X Plus is optimized for energy efficiency and is tailored for always-connected experiences. Meanwhile, Ryzen AI 300 is known for balanced performance with good thermal efficiency — a smart move for those needing versatility.
3. Battery life advantage:
A claimed 34 hours of usage is monumental. Even if real-world performance cuts this by 25–30%, we’re still looking at a full-day laptop with hours to spare. This makes the OmniBook 5 especially appealing to travelers, remote workers, and students.
4. Sustainable design matters:
Today’s buyers are increasingly eco-aware. By incorporating recycled and ocean-bound plastics, HP not only appeals to that sentiment but also builds a brand narrative that aligns with global ESG (Environmental, Social, and Governance) standards.
5. AI Companion & Studio Effects:
These aren’t just gimmicks. AI-enhanced video calls, smarter noise suppression, and guided productivity tools can truly change how everyday users interact with their laptops — especially in remote working and hybrid learning environments.
6. Market competition and context:
HP is entering a space where Lenovo, Acer, and Asus have also begun offering “AI-ready” features. But few have introduced dedicated NPUs at this price. If HP’s software-hardware synergy is tight, this could give them a clear upper hand.
7. Long-term vision:
This launch
In essence, HP has managed to compress future-ready features into a present-day price tag. It’s not just a laptop update — it’s a step toward an AI-first world, and HP is betting big on India as the frontline.
🔍 Fact Checker Results:
✅ The 34-hour battery claim, while ambitious, aligns with Qualcomm’s low-power design on ARM chips.
✅ Use of post-consumer recycled and ocean-bound materials is confirmed in HP’s sustainability reports.
✅ Ryzen AI 300 and Snapdragon X Plus both support dedicated NPUs as per official architecture specs.
📊 Prediction:
Given the rising adoption of AI features and India’s fast-growing mid-tier tech buyer base, HP is likely to see strong uptake for these laptops — especially among students and hybrid professionals. Expect competitors to follow with similar NPU-powered models under ₹75,000, sparking a race for AI in the budget segment. If HP’s software support and thermal design hold up, the OmniBook series may set the tone for the next two years of laptop innovation in emerging markets.
References:
Reported By: timesofindia.indiatimes.com
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