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Vodafone Idea (Vi) has rolled out a new initiative aimed at enhancing the prepaid experience for its 2G handset users. The Vi Guarantee Programme offers customers an additional 24 days of service validity over 12 months, designed to address the challenge of frequent recharges typically faced by voice-only or low-data users. The program applies to customers opting for Unlimited voice recharge packs priced at Rs 199 and above, ensuring they receive two extra days of validity every time they recharge. This means that instead of the usual 28-day validity period, these users will benefit from 30 days of service, simplifying the recharge process and reducing the need for multiple recharges within a month.
the Vi Guarantee Programme
The Vi Guarantee Programme is designed specifically for Vodafone Idea’s 2G prepaid customers. Typically, customers on basic voice or minimal data plans need to recharge multiple times within a month to maintain their service, which can be both inconvenient and costly. To solve this issue, the new program provides two extra days of service validity with every Unlimited voice recharge pack priced at Rs 199 or higher.
For customers with longer validity plans, the additional two days can also bridge gaps in the recharge cycle, making the service more consistent. This offer is available on recharge packs that come with unlimited calls, data, and SMS benefits.
Some of the packs offering the extra validity include:
Rs 199 Pack: Unlimited Calls, 2GB Data, 300 SMS (28 Days validity + 2 extra days).
Rs 209 Pack: Unlimited Calls, 2GB Data, 300 SMS, and Caller Tunes (28 Days validity + 2 extra days).
The Vi Guarantee benefit also continues for 4G and 5G users, providing an additional 130GB of data over a year for users opting for Rs 299 or higher daily data unlimited plans. To activate the Vi Guarantee – Extra Validity benefit, customers can dial USSD code \999, or call 1212. The offer can also be accessed through the Vi App.
What Undercode Says:
This new move by Vodafone Idea is a significant step in ensuring customer satisfaction, especially for users who primarily rely on voice services with minimal or no data usage. By offering two extra days of validity, Vi addresses the pain point of prepaid customers who traditionally face the hassle of frequent recharges. For the average user, a standard 28-day validity can often leave them with a gap in their service cycle, especially if they are only using voice services and don’t need daily data.
The Vi Guarantee Programme aims to make this process smoother by extending the validity of recharge packs, making the prepaid experience much more predictable and cost-efficient. This could be seen as a direct response to customer feedback, as many users have voiced concerns about the frequency of recharges and the lack of consistency in service validity.
From a competitive perspective, this move positions Vodafone Idea as a customer-centric brand, offering a solution that benefits the most basic mobile phone users who might not be interested in high-speed data but simply want consistent voice coverage. Moreover, it strengthens their position in rural markets, where 2G handsets still dominate.
Fact Checker Results:
1. Vodafone
- The offer is available on specific recharge packs with voice, data, and SMS benefits.
- Activation can be done via USSD (\999), calling 1212, or using the Vi App.
Prediction:
Given the success of similar programs for 4G and 5G users, Vodafone Idea is likely to expand this initiative further, possibly extending extra validity to even lower-priced recharge packs or introducing additional benefits for specific customer segments. As more 2G users transition to 4G, the program could serve as a bridge, encouraging more users to migrate while still retaining those who prefer simpler, voice-based services.
References:
Reported By: timesofindia.indiatimes.com
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